Hello! I’m Andrew Gullickson, a lifelong angler and outdoorsman. In 2016, I founded Gullickson Bait Company to address a gap in the bait market. I noticed that the options often boiled down to live bait or plastics, and I wanted something that offered real-life movement and scents. That’s when I developed my own beaver tail baits, which check all the boxes and are much more durable. I’m proud to say that all of my products are made right here in the USA.